Accessibility: Accessibility refers to the design of products, devices, services, or environments to ensure that they are easily usable and understandable by people with disabilities or other limitations. In the context of marketing, accessibility is crucial for websites and marketing materials, as it ensures that the content is available to the widest possible audience, regardless of any physical or cognitive limitations. This can be achieved through factors like clear language, alternate text for images, readable fonts, and compatibility with screen readers or other assistive technologies.
