If you had to analyze your website or an eCommerce business, what parameter would you count as a success? Imagine your retail store where customers visit regularly but the conversion rate is a low one. Now, that must be frustrating and you need a solid tactic to increase customer acquisition. That’s how the online business…
Customer feedback is one of the significant factors in scaling your business. If you can hear your customer’s voice, it increases your brand’s value and gives you visibility. But, how do you get your customer’s feedback in an online store? Your online store has tons of products and each product needs feedback. Even as a…
Heatmap is an effective means to understand what your visitors are doing on your website. It lets you tell where your users click, what they spend most of their reading watching or reading, how far they scroll, and the likes. There are a wide variety of website heatmaps that you can create to boost your…
Ever heard of the A/B testing? Well, it’s a pretty common term for online marketers and in the web space. Testing is the most fundamental way of experimenting with users. Be it your blog, affiliate website, or the eCommerce store, A/B testing. In fact, it is one of the most effective ways to increase your…
Did you know that your e-commerce website is competing against 47 billion sites across the world? The average conversion rate ranges from 2-to-3%. From these figures, it is clear that successful digital marketing is not for the faint-hearted. You need to stand out to be able to compete and win a substantial fraction of your market. If your site…
In this post, I would share about my experience with and without A/B testing on Howuku landing page and how adopting A/B testing has improved my landing page conversion rates by 60%. We can all agree that the landing page of a SaaS is one of the most important aspects if not more important than…
Today we’re introducing a simple poll widget for your website that lets you ask a question and see results from your website visitors as they vote. Whether you’re planning to roll out a new feature, deciding on your company direction or figuring out what your visitors like about you, now it’s easy to share a…
“A website is the most important tool for a business in this day and age” – you can find hundreds of variations of that one sentence on the internet, and with good reason. Your website is an important tool and crucial in the 21st century. Think of your website as your online store – you…
Your website is like a building with a lot of activities ongoing simultaneously, and visitor recordings are like CCTV inside that building. However the difference between the two, one is to provide a better user experience and another one is to provide a sense of security. Website visitors can be very expensive to come by,…
SoftwareSuggest is one of India’s leading business software discovery and recommendation platforms, has given Howuku the “Start Beginner” award. Here at Howuku, we strive to bring inexpensive yet reliable Conversion Rate Optimization (CRO) tools to startups of all size. We pride ourselves on being the industry’s most affordable and scalable CRO Platform. As a young…
