Anchor Text: Anchor text is the clickable text within a hyperlink that directs users to another webpage or resource, both within your website or to an external site. It is usually distinguished from the surrounding text by being a different color, underlined, or bolded, and often gives users an idea of the content they will find on the linked page. Choosing relevant and informative anchor text helps improve user experience, website navigation, and can improve your website's search engine optimization (SEO).

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