Organic Traffic: Organic traffic refers to the visitors who arrive on your website through unpaid search results, typically by typing a query into a search engine like Google or Bing. These visitors find your site by clicking on the links returned in the search results page, which are ranked based on their relevance, trustworthiness, and authority. Organic traffic is considered valuable, as it often leads to higher engagement and conversion rates compared to other traffic sources, like paid advertising or social media.

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