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How to Use Regex for URL Filtering

Donald Ng
April 2, 2023
5-star rating
Reviews on Capterra
How to Use Regex for URL Filtering

Regular expressions (regex) are a powerful tool for searching, manipulating, and validating text patterns. They can be particularly useful when it comes to filtering and extracting information from URLs. In this article, we'll explore how to use regex for URL filtering with examples and tips for creating your own patterns.

What is a URL?

A URL (Uniform Resource Locator) is a reference to a web resource that specifies its location on the internet. It typically consists of the following components:

  1. Protocol: The communication method used to access the resource (e.g., http or https).
  2. Domain: The name of the server hosting the resource (e.g.,
  3. Path: The specific location of the resource on the server (e.g., /path/to/resource).
  4. Query: Additional parameters passed to the server (e.g., ?key=value).

Regex Basics

A regular expression is a sequence of characters that specifies a search pattern. Some common regex components include:

  1. Metacharacters: Special characters with a specific meaning, such as . (any character), * (zero or more repetitions), or ? (optional).
  2. Character classes: Denote a set of characters, such as [a-z] (any lowercase letter), [0-9] (any digit), or \w (any alphanumeric character).
  3. Anchors: Indicate the position in the text, such as ^ (beginning of the line) or $ (end of the line).

URL Filtering with Regex

To filter URLs with regex, you'll first need to create a pattern that matches the specific URLs you're interested in. Below are some tips for creating patterns:

  1. Use the ^ and $ anchors to match the entire URL, preventing partial matches.
  2. Escape special characters (e.g., . or ?) with a backslash () to treat them as literals.
  3. Use character classes and quantifiers to define flexible patterns.

Example: Matching URLs with a Specific Domain

Suppose you want to match URLs that belong to the domain The following regex pattern will do the trick:



  1. ^: Start at the beginning of the URL.
  2. https?: Match either http or https (the 's' is optional).
  3. :\/\/: Match the :// that follows the protocol.
  4. (www\.)?: Match www. if it's present (optional).
  5. example\.com: Match the domain (the . is escaped to be treated as a literal).
  6. (?:\/.*)?: Match any path if it's present (optional).
  7. $: End at the end of the URL.

Creating Conversion Funnels with Regex

Conversion funnels in Howuku enable you to visualize and analyze the user journey through your website. By using regex patterns, you can create funnels that include multiple URLs with a specific pattern.

Example: Creating a conversion funnel for product pages

Suppose you want to create a funnel that tracks user flow through product pages on an e-commerce site with the following URL format:

You can use the following regex pattern to match these URLs:

  1. Log in to your Howuku dashboard.
  2. Navigate to Conversion Funnel and click "Create Funnel."
  3. Give your funnel a name and description.
  4. For each funnel step, click "Add Step."
  5. Choose "Regex" as the "Filtering Type."
  6. Enter the regex pattern in the "URL Pattern" field.
  7. Define the other funnel steps as needed.
  8. Save your funnel.

Testing Your Regex

Before using your regex pattern in your code, it's a good idea to test it with a regex testing tool, such as or RegExr. These tools allow you to input a regex pattern and sample text to see if the pattern works as expected.


Regex is a powerful tool for URL filtering, allowing you to create flexible patterns that match a wide range of URLs. By understanding the basics of regex and practicing with examples, you'll be able to build your own patterns to filter URLs in no time.

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