Make conversion optimization simpler, easier & faster.

Our story

Howuku is a homegrown Malaysian startup company that began building web optimization solution back in 2020 and have grown and expanded rapidly ever since.

We're proud of our full stack optimization suite with large array of satisfied clients from around the world, we have established presence in the US, Canada and India.

We are packed with the most comprehensive optimization features in the market that it is made accessible to business of any sizes helping them to grow.

We’ve built a unique all-in-one conversion rates optimization platform to help SMEs truly understand their user behavior and runs optimization tests, enabling them to drive performance and maximise returns.

Fun fact, Howuku is an acronyms for "How U Know Users".

Cheers, from our remote team to yours!


We lead with intention

Donald Ng
Founder & CEO
LiRou Chua
Customer Success Manager
Vivia Yong
Product Manager
Allen Bradley
Web Developer
Key Benefits

Perks & Benefits

Work Remotely
Work from anywhere in the world, with flexible work hours, based
Unlimited Leaves
Take time off whenever you need and have the work-life balance you’ve always dreamed of.
Learning Budget
We want you to learn new skills -- whether it’s the marketing or Java Script. Learn, on company money.